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The abf Blog

Explore the stories behind our main stage moments, rewatch standout talks, and discover what today’s most admired leaders are really saying.

Updates
October 2, 2025
Friendship, trust, and optimism: Simon Sinek’s view on leadership

At Amsterdam Business Forum, leadership thinker and bestselling author Simon Sinek gave a masterclass in presence.

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Updates
October 2, 2025
Leadership lessons from Sanna Marin: optimism, action and integrity in crisis

Sanna Marin's message to the ABF audience is clear: optimistic leadership is not naïve. It is strategic. And in a fractured world, it is essential.

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Insights
September 27, 2025
Amsterdam Business Forum 2025 in 5 powerful quotes

One day. 3,000 leaders, managers, and entrepreneurs. And the 5 very best speakers on optimistic leadership. Amsterdam Business Forum 2025 is a wrap. That’s why we’ve captured the day for you in 5 quotes.

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Breaking
September 25, 2025
Seth Godin, Jacinda Ardern, and Steven Bartlett at ABF 2026

We’re beyond excited to announce the first international speakers for Amsterdam Business Forum 2026!

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Insights
September 9, 2025
How to make a leadership event 'rock'

Amsterdam Business Forum takes place in an unusual venue: one of Amsterdam’s most famous concert halls, AFAS Live. This choice comes with big advantages, a few challenges, and - perhaps most interestingly - a remarkable backstory

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Updates
September 4, 2025

Deep Dive: Dare to ask

Deep Dive session by Nils Roemen. For leaders who want to learn how to mobilize the power of the intelligence of networks and people to reach their personal goals.

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Updates
September 4, 2025

Deep Dive: Female leadership that lasts

Deep Dive session curated by Self-Made Summit. For female entrepreneurs and leaders who refuse to fit in, choose to stand out, and aim to reshape the game for good.

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Updates
September 4, 2025

Deep Dive: Management book of the year

Deep Dive session by our partner Managementboek. For leaders, strategists, and changemakers ready to trade PowerPoint for prototype – and theory for traction.

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Updates
September 4, 2025

Deep Dive: Ideas in action

Deep Dive session by our partner LinkedIn. For Leaders who want sharper insights and practical ways to energize their teams – and, when ready, share those ideas with the world.

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Updates
September 4, 2025

Deep Dive: Next level leadership

Deep Dive session by our partner Per4mance. For seasoned leaders eager to elevate culture, climb the six-level ladder, and inspire teams with optimism and performance.

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Updates
September 4, 2025

Deep Dive: State of AI

Deep Dive session by our partner ADC Consulting. For leaders who want to stay ahead by focusing on what matters and taking informed action.

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