Your ticket gives you access to the Main Stage program on the day of the event, as well as catering and a range of additional experiences and post-event materials.

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Main Stage access
→ All keynote talks, panels and sessions on the Main Stage are included.

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Recordings
→ Ticket holders receive on-demand access to recordings of all Main Stage talks for 30 days after the event. Access details will be sent after the event to the email address used for registration.

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Catering
→ Catering is included throughout the day, including coffee, tea and soft drinks. Vegetarian and vegan options are part of our standard catering offer.

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Bonus materials
→ We’ll share additional resources where possible, including blog summaries, visual recaps and – where speakers allow it – slides or handouts.

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VIP tickets
→ VIP tickets include reserved seating, VIP catering throughout the day, an exclusive VIP dinner. Details for Ahoy Rotterdam follow.

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Side events & additional sessions
→ A variety of lounges, stages and side events take place alongside the Main Stage program. Many are freely accessible, while some breakout sessions and group programs are exclusively for participants who registered or were invited in advance.

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E-ticket delivery
→ After completing your registration, you’ll receive a confirmation email. Your e-ticket, including your personal QR code, is sent by email shortly before the event. Please keep an eye on the email address you used to register.

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What is the QR code for?
→ Your QR code is intended to be scanned by our team at the registration desk when you arrive. You do not need to scan it yourself.

If you scan the QR code with your own phone and nothing opens or you don’t see any information, that is completely normal. Simply have the QR code ready when you arrive and we’ll take care of the rest.

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Didn’t receive your e-ticket?
→ First check your spam or junk folder. If it’s not there, email customercare@denkproducties.nl and our team will help you.

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Transferring your ticket
→ You may transfer your ticket to someone else. Please email us the new participant’s name and email address in advance at customercare@denkproducties.nl, so we can update the registration and make check-in as smooth as possible.

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Changing or cancelling
→ Need to change or cancel your booking? Contact customercare@denkproducties.nl. Any changes or refunds are subject to the event’s terms and conditions.

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Public transport: Take the metro to Zuidplein (lines D and E). From there it is a five-minute walk to Rotterdam Ahoy. Every metro from Rotterdam Centraal stops at Zuidplein, and the journey takes about ten minutes.

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By car: Navigate to Jacob Kleiboerweg 80, 3084 BA Rotterdam - this is the entrance to Ahoy's own car park, which has over 2,500 spaces. Parking is paid, and you can reserve a parking guarantee in advance on ahoy.nl to be certain of a space. If the car park is full, Q-Park Zuidplein and Q-Park Hart van Zuid are nearby alternatives.

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Being dropped off: Navigate to Ahoyweg 10 at the front of the venue, where traffic marshals will direct you to the Kiss and Ride area.

Doors & program times
→ The venue opens at 08:00. Doors to the Main Stage open from 08:30, and the Main Stage program starts at 09:30 sharp.

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When to arrive
→ We recommend arriving between 08:00 and 08:45 This gives you plenty of time to travel from the station or parking area, check in, enjoy breakfast and find your way around before the Main Stage program begins.

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Registration
→ Have your e-ticket with QR code ready on your phone when you arrive. Our registration team will scan the QR code and check you in.

Your registration location depends on your personal program. Check the ABF app before arrival to see where you should register.

If you are assigned to a specific building, you can head straight there in the morning and register at that location. Registration details for Ahoy Rotterdam will be shared before the event and in the Business Forum app.

If you’re unsure where to go, check your personal program in the app or ask one of our ABF hosts on site. They’ll be happy to point you in the right direction.

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Breakfast
→ Arriving early? Breakfast, coffee and tea will be waiting for you at the venue.

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ABF app
→ We recommend having the Business Forum app ready before you arrive. It’s your digital guide during the day, with your personal program, times, locations and the latest event information.

Your lanyard colour also corresponds with your personal program. Our hosts will also be available throughout the venue if you need help finding your way.

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Seating
→ General admission has free seating in the stands.

VIP guests and some pre-registered groups have designated seating. If you’re attending with a colleague and would like to sit together, we recommend entering the Main Stage together.

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Leaving & re-entering
→ You may leave the event site during the day. When re-entering, please keep your badge with you. Staff may also ask to see your e-ticket.

Dietary options
→ Our standard catering includes plenty of vegetarian and vegan options, so you do not need to submit these separately.

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Allergies & other dietary requirements
→ Allergies and specific dietary requirements were collected in advance so our catering team could prepare accordingly.

If you have an allergy or dietary requirement that you have not yet shared with us, please contact customercare@denkproducties.nl as soon as possible. As catering arrangements are now being finalised, we cannot guarantee that late requests can still be accommodated, but we will always check what is possible.

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Accessibility needs
→ If you need support relating to mobility, visual or hearing impairment, or another accessibility requirement, contact customercare@denkproducties.nl and let us know what would help. We’ll work with the venue to find the best possible solution.

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Nursing & prayer rooms
→ A Nursing Room and Prayer Room will be available. Their locations are shown on the floorplan.

Language
→ Yes. All Main Stage talks are presented in English.

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Recordings
→ All Main Stage talks are recorded. Ticket holders receive on-demand access for 30 days after the event. Access instructions will be sent to the email address used for registration.

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Slides & handouts
→ We’ll share additional materials where speakers allow it, including blog summaries, visual recaps and – where permission is granted – slides or handouts. Not every speaker allows their presentation materials to be shared.

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Photos & filming
→ You’re welcome to take photos during the event, but please be considerate of speakers and fellow attendees and avoid obstructing views or using flash during talks.

Official photographers and filmmakers will also be present throughout the event, so you may appear in event photography or video footage.

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Selfies, signings & speaker access
→ Speaker availability for selfies or book signings cannot be guaranteed due to schedules and security.

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Some speakers will take part in scheduled book signings at the Managementboek Bookstore. Check the ABF app for the latest signing schedule and times.

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